Digital Marketer’s Journal

How to Get More Click-Through and Win With Zero-Click Searches

How to Get More Click-Through and Win With Zero-Click Searches

Posted on Apr 17th, 2019 - By Bernadette Coleman - 0 Comments

It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click”…

Continue Reading

Voice Search Is the New Norm?! There’s No Time for Skepticism

Voice Search is the New Norm?! There’s No Time for Skepticism.

Posted on Apr 15th, 2019 - By Bernadette Coleman - 0 Comments

How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and…

Continue Reading

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data

Posted on Apr 10th, 2019 - By Bernadette Coleman - 0 Comments

When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s – to clean up citations around…

Continue Reading

Using Mobile and Online Coupons to Attract Local Customers

Using Mobile and Online Coupons to Attract Local Customers

Posted on Apr 8th, 2019 - By Bernadette Coleman - 0 Comments

We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago now that we have a…

Continue Reading

Why Businesses and Brands Need to Monitor Their Google My Business Listing

Why Businesses and Brands Need to Monitor Their Google My Business Listing

Posted on Apr 3rd, 2019 - By Bernadette Coleman - 0 Comments

Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name,…

Continue Reading

Using the Big Three: Owned, Earned and Paid Media for Local Business Marketing

Using the Big Three: Owned, Earned and Paid Media for Local Business Marketing

Posted on Apr 1st, 2019 - By Bernadette Coleman - 0 Comments

When it comes to local marketing endeavors of any kind, a brand or business must have a comprehensive strategy that incorporates owned, earned and…

Continue Reading

Getting A Local Business Ready For Voice Search

Getting A Local Business Ready For Voice Search

Posted on Mar 27th, 2019 - By Bernadette Coleman - 0 Comments

It’s a new year, and just like at the beginning of every new year, marketers and business owners alike are searching high and low for all of the…

Continue Reading

Local Search Ranking Factors – What’s Hot for 2019

Local Search Ranking Factors – What’s Hot for 2019

Posted on Mar 25th, 2019 - By Bernadette Coleman - 0 Comments

Google’s ranking factors have long been a mystery – they probably keep their list in a secret vault right next to KFC’s secret recipe and the…

Continue Reading

What Is Local SEO?

What Is Local SEO?

Posted on Mar 20th, 2019 - By Bernadette Coleman - 0 Comments

Local SEO is a digital marketing strategy that consists of targeting the local market through search engine optimization tactics. It’s perfect for…

Continue Reading

Mastering Google My Business in 2019 and Beyond

Mastering Google My Business in 2019 and Beyond

Posted on Mar 18th, 2019 - By Bernadette Coleman - 0 Comments

2019 is here, and with it comes the opportunity to ramp up all your local business digital marketing strategies. 2018 was a big year for Google My…

Continue Reading

Next Page »