Archive for Social Media – Page 2

Periscope to #Save the Day: Local Marketing for Businesses with Live Video

Periscope Live VideoThe loss of Katch created a problem for Periscope and local businesses who chose to use the streaming service as a low-cost video marketing tool. These users would no longer have the easy functionality to keep their videos beyond 24-hours. So, what was Periscope to do? Even with the demise of Meerkat, Periscope isn’t the only big fish in the livestreaming pond.

Facebook didn’t buy Meerkat, as speculated, but instead launched Facebook Live. Initially, only for use by brand and public figure pages, in April it was rolled out to the rest of us. With their familiarity, bigger communities, and saved videos, Facebook Live is a big draw. Periscope needed to save broadcasts beyond 24 hours to remain competitive. Visit Rocks Digital to [read more].

Social Media, PR and Pizza: A Case Study on Local Community Building

Social Media - pure pizzaAs a digital marketer, I am always on the prowl for the best ways to increase website traffic for my clients, get them ranked higher in search results, create a social media buzz and, ultimately, more foot traffic into their businesses.

Getting a business involved and meeting the needs of a community is a sure fire way to do just that. Let’s explore Belles Creative, and the social media and PR buzz they were able to create for one of their clients, Pure Pizza – Central Avenue, by connecting with the community in a real and needed way. Visit Social Media Today to read [More].

Unleash The Power Of Social Media Images

Power of Social Media ImagesAs you already know, social media is a powerful tool in the digital marketing industry, but what many people don’t realize is the power of images in social media.

This study shows the importance of utilizing social media images and reports that Twitter posts with images got 150% more re-tweets than those without and Facebook posts with images had a much higher click-through rate (CTR) than posts without. The facts speak for themselves – images in your social media are a must!

As a brand you want to nourish your social media accounts on a daily basis, so continue reading to take your social media images from boring to adoring! Visit for [More].

9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns

Fresh and Effective Social Media Marketing Ideas

Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are dated and maybe at most one or two ways to market their content.

Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns

Let’s think about this for a minute. Brands today have more options for content marketing, such as investing in social media strategies, blogs, eBooks, videos, and much more. If you’re smart, you’ll know that the more ways you market your content, the better the results you want will be. This means consistently coming up with lots of content marketing ideas in order to get more engaging content out there.

Brain burnt out from trying to find fresh and effective ideas? Don’t worry, I’ve got you covered…

Read More at: 9 Fresh and effective ideas…

Social Media for Content Marketers: Reach vs. Depth

Social Media for Content Marketers: Reach vs. Depth

So you think you have created first rate content.

Social Media for Content Marketers: Reach vs. Depth

It’s fresh, useful and well written. Now you want people to see it. So you do all the right things. You post on Facebook and Twitter; you add posts on Google+, LinkedIn and maybe a few other social networks. Then you sit back and wait for people to visit your site, where all that great content awaits.

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