How Brands can Tap Into the Internet of Things to Maximize Opportunities

Internet of ThingsMost marketers today are aware of the Internet of Things (IoT) and know that it’s important, but many don’t fully understand IoT – how it works, its impact on consumers, and how its influence has changed over time – nor how it continues to change on an almost daily basis.

Businesses struggling with the nitty-gritty of the Internet of Things, shrugging their shoulders and pushing it farther down their marketing to-do lists, should consider the following advice. Visit Social Media Today to [read more].