It’s no surprise that many businesses struggle with local presence management today, as there’s a lot of outdated and just-plain-wrong data linked to businesses online. When a customer accesses that bad data then gets lost trying to reach a location, 67% of them will lose trust in the business. The... Read more »
Over the past year, we’ve been evangelizing – sharing the good news about businesses taking control of online data. And we dedicated lots of resources to educating businesses and brands, teaching them how to take control of their data. We even created a music video “I’m All About That Data”... Read more »
Accurate local business citations can make or break a business! Citations, which are mentions of a business, usually online, often include the name, address and phone number (NAP) for the business, and sometimes will include a link to the business website.
These citations are dispersed around the internet in the form... Read more »
Trends tell us what’s happening in our world today. They give us insights into what the future will look like. As marketers, we look to digital marketing and internet trends specifically to assist in planning marketing strategies for our clients.
Every year, Mary Meeker of Kleiner, Perkins, Caulfield & Byers (KPCB)... Read more »