When shoppers search for nearby stores on-the-go, they count on Google to return the most relevant, accessible, and trustworthy results possible. Appearing in the local pack is marketing gold for local businesses that want to increase foot traffic – but scoring a spot in the top three search results doesn’t happen by accident.
Today I want to discuss local presence management strategies for helping businesses connect with more local shoppers online. Local marketers can apply these tactics to help clients improve online visibility, increase local search ranking, and make it easier for anyone to quickly find the closest store location. Visit LSA Insider to [read more].