The Five-Step, Quick Start Local Content Marketing Plan: Establishing Content Marketing Goals

Local Content Marketing GoalsIn the post, The Five-Step, Quick Start Local Content Marketing Plan, I described the five steps involved in creating a basic local content marketing plan. While it’s a great basic local content marketing plan to get you started, you really need to dive deeper into each step. I’ll be taking you on the deeper journey starting today.

Diving Deep: Creating Action-Focused Goals

Let’s go in-depth on the first step: The Goal – Identify the Action You Seek. While this step is obviously about goal setting, let’s instead focus on the action that you want to take place. It’s too easy to define goals in a vague way that is often not measurable. Visit Advice Local to [read more].