Trends tell us what’s happening in our world today. They give us insights into what the future will look like. As marketers, we look to digital marketing and internet trends specifically to assist in planning marketing strategies for our clients.
Every year, Mary Meeker of Kleiner, Perkins, Caulfield & Byers (KPCB) shares her highly-anticipated Internet Trends Report that highlights the most prominent trends in consumer behavior and digital marketing.
Today I’m going to take a look at five of these trends from the 2017 KPCB report and explore how you can leverage them to help the clients you serve. Visit LSA Insider to [read more].