Digital Marketer’s Journal

Website Review Strategies

4 Website Marketing Strategies to Get More Customer Reviews

Posted on Mar 20th, 2017 - By Bernadette Coleman - 0 Comments

In a world where consumers can find information about pretty much any business, product, and service online, it’s not easy for a local business to…

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Local Presence Management for Multi-Location Brands

Taking Control: Local Presence Management for Multi-Location Brands

Posted on Mar 16th, 2017 - By Bernadette Coleman - 0 Comments

Did you know that 73% of consumers lose trust in a business if it has inconsistent location data? Bad data is a big issue for businesses of all…

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Yelp Questions and Answers Feature

The Power of Yelp’s Questions & Answers Feature for Businesses

Posted on Mar 8th, 2017 - By Bernadette Coleman - 0 Comments

Have you checked out Yelp’s new Questions & Answers feature yet? This feature enables the Yelp community to ask and answer specific questions…

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What is a Local Citation

What a Local Citation Is and Why It Matters

Posted on Mar 6th, 2017 - By Bernadette Coleman - 0 Comments

When it comes to marketing a local business online, local citations play an important role in improving SEO and boosting visibility in local search…

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Local Businesses and Rank Brain

Can Local Businesses Really Rank with RankBrain?

Posted on Mar 1st, 2017 - By Bernadette Coleman - 0 Comments

RankBrain has been around for awhile now. Has it helped or hurt your clients’ rankings? This machine-learning algorithm known as RankBrain was…

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Mobile Stats Reveal Consumer Needs

Mobile Stats Reveal Precisely Where Business Can Meet Consumer Needs

Posted on Feb 27th, 2017 - By Bernadette Coleman - 0 Comments

Businesses that want to capitalize on mobile marketing should think about when their customers are most likely to be online, how mobile impacts…

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Mobile Design Trends

The Top Emerging Mobile Design Trends for 2017

Posted on Feb 2nd, 2017 - By Bernadette Coleman - 0 Comments

In our mobile-driven economy, the importance of maintaining a consistent, up-to-date mobile presence cannot be overstated. After all, 82% of…

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Bernadette Coleman, Queen of Local SEO

Measurable, Mobile Micro-Moments Reveal Path To Success

Posted on Jan 30th, 2017 - By Bernadette Coleman - 0 Comments

Mobile shoppers make up an enormous percentage of all consumers today, first outpacing desktop users in 2014 according to Comscore. Today this…

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Google Local Business Cards

Google Shakes Things Up: Testing Product Ads in Mobile Search Results

Posted on Jan 24th, 2017 - By Bernadette Coleman - 0 Comments

It seems Google is testing a new layout for mobile search results again. This time placing product ads for local inventory at the top of the page.…

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Google Algorithm Updates

How to Future-Proof an SEO Strategy Against Google Algorithm Updates

Posted on Jan 23rd, 2017 - By Bernadette Coleman - 0 Comments

Search engines like Google have one main job: to serve up relevant search results. In order to keep up with the latest technology (like smartphones)…

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