Digital Marketer’s Journal

Online Marketing Strategies

Online Marketing Strategies to Help You Get Ahead This Year

Posted on Jan 18th, 2017 - By Bernadette Coleman - 0 Comments

Successful business owners know the only way to stay ahead of the competition is to constantly evaluate, improve, and innovate their online…

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Internet of Things

How Brands can Tap Into the Internet of Things to Maximize Opportunities

Posted on Jan 16th, 2017 - By Bernadette Coleman - 0 Comments

Most marketers today are aware of the Internet of Things (IoT) and know that it’s important, but many don’t fully understand IoT - how it…

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In-Store Marketing to Boost Local Presence

Putting In-Store Marketing into Action to Boost a Business’s Local Presence Online

Posted on Jan 11th, 2017 - By Bernadette Coleman - 0 Comments

So I’m all about local and local presence management, but today I’m going to take a different “local approach.” We’re going to dive into…

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Creating Short Blog Posts

Start Creating Short ’n Sweet Blog Posts Right Now!

Posted on Jan 9th, 2017 - By Bernadette Coleman - 0 Comments

You’ve heard of TMI? Well, we want to give readers JEI – Just Enough Information – when creating a blog post. Using a pithy style lets you…

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Digital Footprint of Local SMBs

Expanding The Digital Footprint Of Small Businesses With Mobile And Local

Posted on Jan 6th, 2017 - By Bernadette Coleman - 0 Comments

Does anyone else experience a nostalgic feeling when visiting a small local shop? It’s a bit of that American dream-come-true hard work on display,…

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Resolutions Local Business

The New Year’s Resolutions Local Business Owners Need to Make Today

Posted on Dec 28th, 2016 - By Bernadette Coleman - 0 Comments

So you’ve been busy this year and haven’t made those New Year’s resolutions yet? Don’t worry, I have you covered! The post-holiday season is…

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Understanding the Mobile Consumer

How Marketers Can Convert Mobile Shoppers Into Sales

Posted on Dec 26th, 2016 - By Bernadette Coleman - 0 Comments

Mobile is quickly becoming consumers’ favored method for shopping. Google got my attention when their recent guide, “A Marketer’s Guide to…

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Branded Holiday Hashtag Campaign

Create a Local Buzz with a Branded Hashtag Campaign

Posted on Dec 23rd, 2016 - By Bernadette Coleman - 0 Comments

Local business marketing is about connecting with current and prospective customers where they like to frequent, which usually means social media.…

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Are Your Favorite SEO Tactics Naughty or Nice?

Digital Marketing Do’s and Don’ts: Are Your Favorite SEO Tactics Naughty or Nice?

Posted on Dec 23rd, 2016 - By Bernadette Coleman - 0 Comments

The simple fact is we all want to make Google happy. With search engines continuously updating their algorithms and preferences, this can be a…

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Micro-Moment

Seizing the Micro-Moment

Posted on Dec 12th, 2016 - By Bernadette Coleman - 0 Comments

Considering how to boost the mobile game? Is your small business (or your client) looking to improve mobile search performance and conversion?…

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